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Marketing Coordinator

Maspeth, NY 11378

Posted: 02/17/2023 Industry: Professional/Administrative Job Number: 6881

Job Description

Our client is looking for a Marketing Coordinator to join their company and support their Marketing Director. We are seeking an enthusiastic, thoughtful, and curious individual eager to kick off their career in the most exciting industry of all: specialty food.

You will play a critical role in the implementation of ambitious multi-channel marketing activities, straddling the B2B and B2C world.

Content Creation
  • Take the lead on our B2B Instagram channel, monitoring the accounts of our partner brands and creating original content.
  • Work on content creation (copy and visuals) for our monthly newsletter and blog posts,
  • Collaborate with our Corporate Chef and Marketing Director on regular food photoshoots (sample coordination, props, etc.)
 Activity Coordination & Tracking
  • Collaborate with our sales team and customers to coordinate in-store sampling activities.
  • Work hand in hand with our Merchandising lead to roll out in-store brand activations and case resets.
 Brand Management
  • Owns key brand toolkit projects including Digital Asset Management and Branded Goods Catalogs,
  • Assist in the production of marketing assets, such as POS, pamphlets, flyers, thematic catalogs and more.
 Required Experience and Skills
  • Passion for food, and willingness to learn and taste.
  • Strong copywriting and editing skills.
  • 1+ year experience, including internships, in marketing / the food industry.
  • Bachelor Degree in Marketing/Communications or comparable real-life experience.
  • Basic knowledge of Office package, especially Excel.
  • Eye for aesthetics and design a plus, as well as working knowledge of Canva or other design programs.
  • Ability to work independently with a strong sense of initiative.
  • Friendly, positive attitude and ability to handle problems with a smile.
  • Love of problem-solving and going the extra mile to make things right.

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